Booking a flight, hotel and car online in just a few clicks is something we take for granted these days but that certainly wasn’t the case in 1998. Twenty years ago finding the right travel site often depended on word of mouth or remembering a company’s web address you saw in a commercial on TV.
As lastminute.com celebrates its 20th anniversary, TechRadar Pro sat down with the company’s chief marketing officer Yannic Pluymackers to learn how the online travel industry has changed and how it will develop further in the future.
Yannic Pluymackers, Chief Marketing Officer at lastminute.com
- We've also highlighted the best travel apps
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